Today we are very happy to welcome Brandlab to SDG, joining forces for a new era. With this acquisition the two strongest Norwegian strategic design and brand agencies become even stronger, challenging the design industry both in Scandinavia and Europe. More to come…
Blossa 16 - a tribute to the Swedish wildwood
We are happy to finally present Blossa 16! In order to find unexplored and exciting flavors, you don’t need to travel far. Blossa’s most exotic taste ever origins from Sweden. In 2016 the coordinates 63°69'72.0"N 13°81'76.7”W bring us to the northern forest Storskogen and the flavors Crowberry and caramelized Birch Sap with a hint of smoke. The design scheme is a tribute to the mystery and depths of the Swedish forests, and the gold elements symbolize the treasure of flavors to be found. Concept and design by Scandinavian Design Group, illustration by Petra Börner.
This week, the pop-up concept restaurant, KUTT Gourmet, a part of the Trippel portfolio, opened at Blindern campus (UiO). The KUTT experiment is a collaboration between SiO Mat og Drikke, Matvett and Kompass & Co. The main reason why we waste food is that it is nearing its expiration date "best before". Perfectly good food that goes straight into the bin! By using this food we can work towards a more sustainable utilization of resources. Every day a course is composed and sold at only 30 kr. Opening hours: Tuesday-Friday from 12 to 14 (or while supplies last), until 8 May. Read article from the local paper here, see the TV report from NRK Østlandssendingen here, and see more images here.
Trippel on stage
Last week Trippel was presented at The Design Day at the Norwegian Centre for Design and Architecture. Our initiator and Client Director Mads Bruun Høy and Bjørn Malm, Head of Corporate Responsibility in TINE represented Trippel on stage. Relive the full talk here. (Illustration/summary by Frida Almqvist).
We are happy to announce Carl and Rebecka at the Stockholm office are nominated in Cannes Young Lions! The brief was to create a new brand identity for The Swedish Diabetes Association, and the solution “Vi är med” (We’re in) is a happy and communicative identity as well as a movement for a healthy lifestyle. The Swedish winners in each category will be announced on may 12th.
Concept development for Trippel bottom line
Remember Trippel, our innovation program designed around the hypothesis can corporate social responsibility be a driver for new growth? Season 1 is now well on its way to develop its portfolio of business concepts that provide green growth in the food industry, and responding to the triple bottom line - People, Planet, Profit. Read the full status here. (This one is also in Norwegian, luckily we have tools to help with translations.)
No need to scream
As soon as the rays of sun gives that tiny warm sensation on pale spring cheeks, ice cream immediately springs to mind. Packaging of the World also felt the urge, and have reviewed our premium ice cream packaging for Inspira by Hennig Olsen. And the taste? It is absolutely divine, with generous flavors and texture. Just be sure to have enough space in the freezer...