The Castle Mountain Music Festival
SDG
Slottsfjell
    • Industry:
    • Culture
    • Client:
    • Slottsfjell
    • Period:
    • 2018
    • Awards:
    • Shortlist, D&AD, 2019
    • Diploma, Gullblyanten, 2019
    • Category:
    • Brand Strategy
    • Brand Identity
    • Motion Design
    • UX/UI Design
    • Type Design

Slottsfjell is a multi-genre music festival in Tønsberg, Norway. Featuring a lineup of big names across electronic, rock, pop, and rap genres, the festival has something for everyone. Starting small and local in 2003, Slottsfjell has grown into an international player due to its inclusive, eclectic atmosphere and unique location. The festival site is built around old castle towers and its main stage is a natural amphitheatre, offering scenic views of the city. Welcome to a mountain fairytale.

Slottsfjell

The Castle Mountain Music Festival

Slottsfjell is a multi-genre music festival in Tønsberg, Norway. Featuring a lineup of big names across electronic, rock, pop, and rap genres, the festival has something for everyone. Starting small and local in 2003, Slottsfjell has grown into an international player due to its inclusive, eclectic atmosphere and unique location. The festival site is built around old castle towers and its main stage is a natural amphitheatre, offering scenic views of the city. Welcome to a mountain fairytale.

Deliveries
  • Brand Strategy
  • Brand Identity
  • Motion Design
  • UX/UI Design
  • Type Design
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Slottsfjell Logo BW

The logo is designed to embody the tower the whole festival is built around. It shares dna with the type engraved into its front in 1888

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SF14 Fabian Fjeldvik

The eye of the tower. An eyecatching reference to the festival site became Slottsfjell's new logo symbol

Slottsfjell Official 2
Slottsfjell Official

The logo symbol is literally a living thing – giving life to hundreds of bonkers mountain creatures

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Slottsfjell Accreditation Cards
Slottsfjell Mini Type Specimen

Together with Möbel Type Foundry we tailored their typeface Ripley to meet specific needs we had for Slottsfjell. The typeface continues the concept of stone engraving

Slottsfjell Artist Cards
Slottsfjell Program
SF6 Fabian Fjeldvik
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Slottsfjell's digital journey extends the universe of this coming wondrous mountain hike experience

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Slottsfjell App 1
Slottsfjell App 2

One of your best friends during the festival. The app was developed in collaboration with Greencopper. It includes a wide range of technological treats

SF13 Fabian Fjeldvik

We developed a social media design program for Slottsfjell to rapidly being able to update fans, on the go, with recent artist drops and other news. The library also includes a range of stickers for the various platforms

4 Slottsfjell Assets
 
SF9 Fabian Fjeldvik
Slottsfjell Map

"Just as fun and weird as we wanted it to be, and then some." Thomas Aslaksen, Head of Marketing at Slottsfjell

SF15 Fabian Fjeldvik
Kastellnatt Slottsfjell Gif Eye

After dark, head over to Kastellnatt (Castle night). Keep the party going inside a massive factory. All Kastellnatt touchpoints are fluorescent and the identity program follows the same graphic language – with some bespoke details

Kastellnatt Slottsfjell Gif
Kastellnatt Slottsfjell Wristbands
SF18 Fabian Fjeldvik

One of the headliners, Sondre Justad, coming correct with a stage dive of the century

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Photography by Fabian Fjeldvik